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Mercedes-Benz launches luxury EV

by BQ News Bureau
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Mercedes-Benz has launched new Mercedes-Benz EQC. The launch of the EQC represents Mercedes-Benz’s commitment to the automotive industry’s journey towards a sustainable future and signifies a major milestone towards Mercedes-Benz’s “Ambition 2039” which aims to achieve climate-neutral mobility. The Mercedes-Benz EQC is the first product under the Mercedes-Benz EQ brand, a comprehensive product, and a technology ecosystem that aims to shape the future of mobility, which derives from the Mercedes’ brand values of ‘Emotion’ and ‘Intelligence’.

The EQC ecosystem promises to take care of the entire customer journey comprising ordering the car online or offline through a showroom, innovative finance packages from DFS, service and charging support across Mercedes-Benz India’s renowned and dense network of 100 outlets in 48 cities, an industry-first battery cover and a bunch of best-in-class service packages.

Launching India’s first luxury EV, Martin Schwenk, Managing Director & CEO said: “EQC is one of the most anticipated cars for customers who always wanted a practical electric car with a long-range, which is very stylish, extremely refined and fun to drive, laden with the latest generation intuitive technology, extremely safe, has zero tailpipe emission, and -most importantly- a pure Mercedes. The EQC will become a torch-bearer towards sustainable luxury in India.

“The entire customer journey of an EQC customer promises to be simple and worry-free starting from booking the car online or offline, financing, wall box installation, charging, and service facilities available across our network. In addition, we are also working towards setting up fast DC chargers on popular routes in tandem with our expansive network spread.

“EQC will be rolled out from 13 locations in 6 cities in the initial phase. In all such locations, we have exclusive EQC display areas along with dedicated EQC teams who will take care of all the sales and customer service requirements of an EQC customer. Some of the most attractive finance schemes are a comprehensive service package and an industry-first battery cover on offer.”

The car has unique features like Widescreen Cockpit, LED strip light front and rear and black panel radiator grill. The MBUX intuitive system is a revolutionary infotainment system with natural voice control, touch-sensitive surfaces, and seamless navigation.

Users can remotely check the EQC’s battery status, access the status of charging, available range, and indication upon charging completion. The user can also remotely define the maximum status of the charge and set it as per convenience.

The pre-entry climate control feature ensures that the user can set the vehicle’s individual zone temperatures before the drive. The anti-theft alarm system gives notification on the app in case of any unwanted movements inside the locked car, and for tow-away protection.

The EQC features 7 airbags, attention assist, PRE-SAFER system, ESP, and Active Brake assist.

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