In a bid to promote innovation, MG Motor India has commenced the second phase of its initiative – MG Developer Program and Grant 2.0. This initiative is aimed at identifying and endorsing new-age solutions that improve customer experiences as well as the efficiency of the automotive sector.
MG Developer and Grant is conducted in partnership with global technology leaders, including Adobe, Cognizant, SAP, TiE-Delhi NCR, Unlimit, and MapMyIndia. It is further open to external developers – such as students, startups, innovators, inventors, and tech enterprises – as well as internal teams of MG Motor and its channel partners.
The programme, which focuses on ground-breaking innovations in Connected Mobility, Charging Infrastructure, Electric Vehicles and Components, Car Buying Experiences, AI & ML, Batteries and Management, Voice Recognition, Navigation Technologies, Customer Experiences, and Autonomous Vehicles, is expanding its scope in the second phase with a wider ambit, including new categories such as Sustainability, Ease of Business and Innovation in times of COVID-19.
The MG Developer Program & Grant was launched in 2019 and received more than 320 entries in its first leg. Out of them, 60 teams were shortlisted by MG and its partners who received personalised mentorship by 25 experts. A total of 9 startups — Driftly Electric, Innvolutions Healthcare, Voxomos, Highway Delite, Incabex, CamCom, ClearQuote, Meeseeks and Socialcore — were selected for the grant. These startups have also been aligned with MG to improve their viability and go-to-market strategy as well as time. The details and important dates of the programme are available on MG Motor India website.