A total of 10 agarbathti clusters would be set up to support 5000 Artisans and agarbathi industry in the country. These clusters would have proper marketing linkages under SFURTI scheme at an estimated cost of Rs.50 cr, to benefit 5000 artisans for their sustainable employment and enhanced earnings. The MSME ministry would strengthen the machine manufacturing capability to achieve self-sufficiency in the country and develop various other products.
About 400 Automatic Agarbatti making machines, and additional 500 Pedal operated machines would be given to ‘Self Help Groups (SHGs)’ and individuals through 20 pilot projects, across the country with proper marketing and raw material supply tie ups. The program will immediately benefit about 1500 artisans, in providing sustainable employment with increased earnings. Artisans developing hand rolled Agarbatti and ‘Migrant workers’ will be given preference.
Ministry of Micro Small and Medium Enterprises (MSME), would impart training to artisans and extend marketing and financial support. It would help on all aspects of this product, like innovation in the fragrance and packaging, use of new alternate raw materials like re-usable flowers and coir pith and supply of bamboo sticks. A ‘Center of Excellence’ for this purpose is being set up in Flavour and Fragrance Development Center at Kannauj at a cost of Rs.2.2 crore.
The Khadi and Village Industries Commission (KVIC) will implement the program.